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Wednesday, 25 February 2015

Things you need to Know about Instagram

Over the last few years, Instagram has become one of the most popular websites in the world.  Today, Instagram isn’t just used to post pictures of “selfies” but also assists in promoting brands to help companies reach more customer base and network with individuals. The 10 most popular brands that are currently using Instagram to promote their products are: Nike, Starbucks, NBA, Adidas Originals, TopShop, Forever 21, Vans, NFL, Michael Kors and GoPro. These companies have Integrated Instagram into their business model for the sole purpose of capturing potential customers. Some interesting statistics include the average time a user spends on Instagram which is 257 minutes (4.2 hrs.), 8500 likes per second, and 1000 comments per second. All these statistics are from year 2013 so just imagine what the actual numbers are in this present moment. Another interesting statistic is the fact that 90% of Instagram users are under the age of 35. Most of us wouldn’t be surprised by this number as we see how technology has affected our latest generations but still 90% is an overwhelming number. To conclude some of the interesting facts on Instagram, what would you guess as to be the busiest day on Instagram in terms of traffic and activity? Search “30 things you absolutely need to know about Instagram” on Google to find out! 

Reference: http://www.searchenginejournal.com/30-things-absolutely-need-know-instagram/85991/

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